With new regulatory guidance, research staff are now asked to stretch beyond their traditional channels to enroll a diverse and inclusive study population. This session will focus on outlining a map, mobilize, and measure strategy to define diversity beyond race and ethnicity and to identify and measure effective channels and strategies to support diversity enrollment goals.

CEU: 1.00 ACRP

Speakers:

• Linda Davison-Ray, MA, Director, Equity, Diversity, and Inclusion, Duke Clinical Research Institute

• M. Patricia McAdams, MS, CCRA, Associate Director, Research Communications and Engagement, Duke Clinical Research Institute

Watch a Sneak Peek into the Session Content: